We have worked with Avalanche Advertising for a couple of years now and could not have found a better partner. There's pure excitement when we come to Todd and the team with a new project or idea. They are enthusiastic, attentive, creative, responsive and they continually provide results that exceed our expectations.
Marketing for owners.
Reported to the dollar.
Paid ads, local SEO, and lead follow-up, measured against your bottom line through Avalanche Analytics, our own reporting platform. Six-month engagement. Weekly reporting, monthly review.
We are newer with Avalanche Advertising and the difference in business has already become apparent! 2 months in and they have already increased our profits. I run a construction company so technology isn't my strong suite, but they have been patient and helped every step of the way.
The Avalanche team is truly fantastic. They understand our business, our target customer needs, and deploy cost-effective strategies to help us target leads. They are great listeners, nimble thinkers, and wizards of online campaigns.
What we've put
on the board.
Four numbers.
Four operators.
Same monthly review, same Avalanche Analytics reporting, four different kinds of sale. Each case below is the version of the board we’d be comfortable putting on the projector at a board meeting. Numbers are checked against booked jobs wherever clients run our CRM.
From under $2M to $5M. Same company, new system.
A lead machine built from zero. Organic now outruns paid.
8.4X return on total investment, verified deal by deal.
$225K in ads. $554K in online tickets. Before anyone walks up to the door.
The brands we
show up for.
A sample of the 200+ businesses we've served since 2010 across home services, professional services, B2B, and events. Same Monday board, same monthly review.














What we run.
And what each one is for.
We don't sell line items. Every engagement runs paid acquisition, local visibility, and lead follow-up as one tracked loop, reported to the dollar through Avalanche Analytics, our reporting platform.
Paid ads
Where most operators overspend without knowing. We build campaigns scoped to your CAC ceiling, then check it against booked revenue every month.
- Google Ads + Google's automated campaignsSearch · Verified badge
- Meta · Facebook + InstagramLead + Sales
- TikTokAwareness + Direct
- Local Services AdsHome services
- YouTube + ads to past visitorsFollow-up ads
Local SEO
The compounding return. The work a competitor can't outspend you on, and the same work that gets you cited when a customer asks an AI instead of searching. Done right, this is the cheapest channel in your portfolio twelve months from now.
- Google Business ProfileManage · Optimize
- Citation + listings managementSame name and number everywhere
- On-page SEO + technical auditQuarterly
- Local content + service pagesWritten for your trade
- Review velocity + reputationReview requests on autopilot
- AI search visibilityAI Overviews · ChatGPT
Lead follow-up
A lead nobody calls back is wasted money. We track the intake → quote → close path end to end, so every dollar shows up on your books, not in a dashboard nobody can check.
- Avalanche 360AI + automation
- Intake automation + routingSMS + email + voice
- Call tracking + transcriptsEvery call recorded
- Revenue tied to the ad that paid for itMatched to the sale
- Owner dashboardReads on your phone
We built the layer that lets us post the numbers.
Every campaign reports up through Avalanche Analytics, the reporting platform we built. Ad data, CRM data, and call transcripts in one view, so the number you see is the number that landed. Avalanche Intelligence is the AI layer on top of it. Every call transcribed and summarized. Every lead scored before a person picks it up. Missed calls texted back automatically. Budget pacing alerts before the month gets away from you. Clients-only, and none of it runs on an off-the-shelf dashboard.
Monthly lead audit. AI-rolled up.
Avalanche Intelligence reads every lead in your monthly report: how good it was, which ad brought it, and what to do next month. The summary you used to have to write yourself.
Lead-level detail. Filtered and exportable.
Every lead tagged by source, channel, and quality. Calls, LSA messages, and form fills in one table. Export to CSV any time.
Pacing alerts before the month ends.
Live budget tracking by platform with projected end-of-month spend. Catch over and under pacing before the damage is done.
Avalanche 360 · AI + Automation
Our AI and automation platform: intake, follow-up, routing, and the agents that answer when your team cannot. Where every lead is captured and worked, from first touch to booked job.
Monday delivery, monthly close
A client-specific board lands Monday morning. End-of-month rollup ships the first business day. Same format every time, across home services, professional services, B2B, and events.
Every number has a source
Every number on the board has a named source: Google Analytics, Google Ads, your Google listing, and call tracking. Ask and we export it for you. No black boxes.
Free intro Monday.
Live in 30 days.
The work compounds. We commit to six months because ads, follow-up, and tracking need that long to ship and earn their keep. After the initial term, you renew month-to-month. Reporting ships every Monday at 9.
Intro + scope
30-minute call. What you run, what you've tried, what you're after. If we're a fit, a scoped proposal follows, priced and in writing.
Setup + launch
Tracking, follow-up automation, your Google Business Profile, ad accounts, and creative. By day 30, campaigns are live and the first Monday board is on the calendar.
The Monday board
A client-specific scoreboard in your inbox every Monday at 9. Spend, leads, calls, pacing, anomalies, and the three things we're shipping that week.
Six-month review
End of the first six months: we check every number against your books and every job against the ad that brought it, then write the six-month review. Renew month to month or wind down clean.
Four lanes
we run
hardest.
Most of what we ship lives in one of four playbooks. Each is built for a different kind of sale: booked service calls, signed cases, long B2B deals, sold-out events. All four roll up to the same Monday board.
Home Services
HVAC, plumbing, electrical, roofing, garage, restoration, paving. Owner-operators with a truck fleet and a service area.- Google Verified ads + automated campaigns
- Google Business Profile fleet
- Call tracking + booking automation
- Seasonality + capacity pacing
Professional Services
Law firms, accounting, consultants, insurance, real estate, financial advisors. Practices selling expertise on a per-case or per-engagement basis.- Practice-area Google + Meta
- Intake routing + qualification
- Reputation + reviews automation
- Cost per signed case, tracked
B2B
Industrial distribution, manufacturing services, mid-market SaaS, professional B2B. Multi-touch sales cycles with a sales team and a quota.- LinkedIn + Google search + RGM
- Inbound qualification + routing
- Named accounts + in-market ads
- Pipeline + revenue tracking
Events
Conferences, festivals, ticketed gatherings, venue operators. Date-driven funnels with hard sell-out targets.- Meta + TikTok pre-sale + early bird
- Lookalikes off prior years
- Geo + interest + creator partners
- Daily pace-to-sell-out reporting
I built Avalanche
because the receipts
were missing.
I started Avalanche in Cleveland in 2010. The pattern I kept seeing in the businesses that came to us: an owner paying an agency every month, getting a report that looked great, and never seeing a single line that tied that spend back to a booked job. The reports were beautiful. The work was invisible.
That's the part of this business I've spent sixteen years trying to fix. Not the creative. Not the targeting. The receipts. If you can't see where your dollar landed in your own books, the dollar didn't really exist.
We built Avalanche Analytics because I got tired of writing the same explanation in every month-end review: here's what Google Analytics says, here's what Google Ads says, here's what your CRM says, and here's why those three numbers don't agree. The platform reconciles them. The Monday board ships at nine. The audit trail is in your inbox.
We use AI where it makes the receipts better: transcribing and summarizing every call, scoring leads before anyone picks up the phone, flagging pacing before a budget gets away. We don't use it to write your plan or run your account. A person does that, and you'll know their name.
We commit to six months because the loop needs that long to ship and compound. After the initial term, the relationship runs month-to-month. If we're not earning that renewal, you shouldn't be paying for it. Sixteen years in, that's still the deal.
If you're an owner with revenue to defend and you've ever felt like your marketing budget was running you instead of the other way around, that's the conversation I want to have. I take every first call personally. Thirty minutes. No deck.
What clients
actually say.
Five-star average across 52 verified Google reviews. The rotating sample below cycles every few seconds. Hover to pause and read.
We have worked with Avalanche Advertising for a couple of years now and could not have found a better partner. There's pure excitement when we come to Todd and the team with a new project or idea. They are enthusiastic, attentive, creative, responsive and they continually provide results that exceed our expectations.
We are newer with Avalanche Advertising and the difference in business has already become apparent! 2 months in and they have already increased our profits. I run a construction company so technology isn't my strong suite, but they have been patient and helped every step of the way.
The Avalanche team is truly fantastic. They understand our business, our target customer needs, and deploy cost-effective strategies to help us target leads. They are great listeners, nimble thinkers, and wizards of online campaigns.
Thirty minutes.
No deck.
Thirty minutes with Todd. Not a sales engineer, not a pitch deck. Tell him what you run, what you're trying to grow, and what you've already tried. You'll get a straight read on whether we can help, and if we can, a real proposal.
- 01We talk about your business. What you sell, where your calls and leads come from now, and what growth you're after.
- 02What you've tried. What's worked, what hasn't, and what it's been costing you.
- 03A straight answer. If you're already in good hands, we'll say so. If we're a fit, you'll get a proposal: priced, scoped, in writing.